Feb 14, 2013

New Kids on the Block, 98 Degrees and Boyz II Men

"The Package" Tour Announces stop at the KFC Yum! Center

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LOUISVILLE, KY (February 14 , 2013) – In the spirit of Valentine’s Day, New Kids on the Block are showing their fans just how much they love and adore them by adding a string of new dates to the PACKAGE TOUR with 98 DEGREES and BOYZ II MEN. Eleven heart pumping dates have been added including a stop in Louisville, KY at the KFC Yum! Center on Monday, June 24 at 7:30 p.m.

Reserved tickets for the Louisville show, $93.50, $73.50, $52.50 and $32.50 (plus applicable fees) go on sale to the public on Saturday, February 23 at 10:00 a.m. at www.Livenation.com, www.Ticketmaster.com, the KFC Yum! Center box office and all Ticketmaster outlets. Charge by phone at 1.800.745.300.

During a whirlwind press tour surrounding the announcement, it was clear the three bands were in for one crazy ride this summer. The chemistry between the bands as well as their teams was evident. Using both traditional and digital outreach, the bands, their management and Live Nation national and local were able to formulate a campaign to maximize exposure, resulting in unprecedented ticket sales.

After announcing THE PACKAGE on The View, NKOTB, 98 Degrees and Boyz II Men set out on a day long media blitz stopping by outlets like Access Hollywood, CNN, E!, ET, EXTRA, OMG! Insider, VH1 Big Morning Buzz, US Weekly and Rolling Stone. They then wrapped the day with a fan event at Irving Plaza in which each band gave admirers a taste of what is to come. Over the screams of a packed Irving Plaza, it was obvious that people couldn’t wait for THE PACKAGE.

“Wow! We are overwhelmed by the love and support that has come from us announcing this tour,” Donnie Wahlberg of the New Kids on the Block said. “We can’t wait to come to your city and give you “The Package.”

Please visit www.ThePackage-Tour.com or Ticketmaster.com for up to date information or join the discussion at #thepackagetour.