Louisville, KY (December 12, 2022) – For the fourth time in history, PBR’s (Professional Bull Riders) elite Unleash The Beast will buck into KFC Yum! Center in Louisville, Kentucky, holding the PBR Cooper Tires Invitational April 29-30.

For two nights only, more than 35 of the best bull riders in the world will go head-to-head against the sport’s rankest bovine athletes, showcasing the ultimate showdown of man vs. beast in one of the most exciting live sporting events to witness.

The bull riding action for the PBR Cooper Tires Invitational begins with Round 1 at 6:45 p.m. ET on Saturday, April 29, followed by Round 2 and the championship round at 1:45 p.m. ET on Sunday, April 30. All competing bull riders will get on one bull each in Rounds 1-2. Following Round 2 Sunday afternoon, the riders’ individual two-round scores will be totaled with the Top 12 advancing to the championship round for one more out and a chance at the event title.

Tickets for the two-day event go on sale Friday, December 16 at 12:00 PM at the KFC Yum! Center box office, ticketmaster.comPBR.com or by calling PBR customer service at 1-800-732-1727.

During the 2023 season, the PBR will celebrate its 30th anniversary since 20 cowboys broke away from the traditional rodeo with the belief that bull riding could be a standalone sport. Since their trailblazing initiative, the PBR has grown into a global phenomenon awarding nearly $300 million in prize money.

The upcoming PBR Cooper Tires Invitational will mark the 23rd event of the new individual season and final tour stop of the regular season. Eventgoers will watch on as riders vie for crucial points in the race to be crowned the 2023 PBR World Champion.

For more information, visit kfcymcenter.com. 

IMPORTANT EVENT INFORMATION

Show Name: PBR Unleash the Beast Tour
Show Date/Time: Saturday, April 29  at 6:45 PM and Sunday, April 30 at 1:45 PM
Location: KFC Yum! Center | 1 Arena Plaza | Louisville, KY 40202
Ticket Prices: $110, $81, $65, $50, $40, $28
How to Purchase Tickets: Tickets for the two-day event go on sale Friday, December 16 at 12:00 PM at the KFC Yum! Center box office, ticketmaster.comPBR.com or by calling PBR customer service at 1-800-732-1727. The box office is open Monday, Wednesday and Friday from 10 am to 4 pm.